This past Thursday night, amid swirling speculation about a shooting at Brown University, the network's Kaitlan Collins used social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.
Although the network is hardly a perfect news source, her statement rang true for a lot of people. It is one of the broadcasters where one can locate reality-based and mostly reliable reporting – notably during breaking news situations such as the one developing close to a New Hampshire storage facility.
An Uncertain State During a Corporate Battle
But the news network, now middle-aged, finds itself in a uncertain state as two huge media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a major game of corporate ownership, not as a question of what helps the information-seeking public.
“This is yet another example of the fundamental flaws with roots in many years of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The speculation about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a business story with influential figures as the central actors, but there is scant discussion of the common good,” Pickard added.
The Complicating Factor: Political Influence
The CNN scenario is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his chief “fake news” antagonist.
Think back to the cries of “CNN sucks!” at the president’s rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is one reason why he seems to favor Paramount Skydance, which has made a unsolicited offer.
He has grounds to favor that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Possibility of Further Uncertainty
Notably, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. Such a move could be a welcome development to many at the network, but it’s far from a safe harbor. That arrangement could pave the way for CNN for a future sale. There is no finish line.
According to Timothy Wu, a great deal of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that competition laws should block both deals.
“Each proposed deal would be detrimental to the country, and both should be challenged by the government,” Wu argued.
The Core Challenge and a Way Ahead
Whatever happens in this situation, the larger issue endures.
“Our current system is a very structure that undermines democracy, but we ought not succumb to a sense of powerlessness,” Pickard noted. Regulatory choices – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and revised policy decisions can fix it.
Can reform occur in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Change is very unlikely now, but that is not to say it will not happen in the future.
Policies that strengthen independent news organizations, bolster local journalism, fund public media, and prohibit the consolidation of media power in a handful of hands are not only possible – they are vital for a robust democracy.
Regarding media ownership, bigger isn’t better. And news organizations like CNN must not be tools in the most recent acquisition battle.